The All Progressives Congress (APC) has introduced a new communication arrangement for President Bola Tinubu’s 2027 re-election campaign, restricting official campaign statements to just three designated spokespersons.
The decision comes as political activities gather momentum ahead of the next presidential election, with the ruling party apparently seeking tighter control over its public messaging.
According to reports, the campaign council has limited authorised communication to three officials: APC National Chairman Nentawe Yilwatda, Dele Alake and Bayo Onanuga.
The directive was announced as part of a restructuring of the campaign council’s media and strategic communications structure.
The development is expected to reduce conflicting statements and ensure that the party maintains a coordinated message as it prepares to defend Tinubu’s administration and campaign for another term.
However, the decision has also raised questions about the role of other party chieftains who have been actively defending the President and responding to opposition criticism on television, radio and social media.
With the 2027 election approaching, political communication is becoming just as important as rallies, endorsements and grassroots mobilisation.
For the APC, controlling the narrative could be a major part of its strategy. But whether limiting the number of official voices will strengthen its campaign remains to be seen.
One thing is certain: the race for 2027 is already changing how Nigeria’s political parties communicate with the public.
