Our all-time celebrity crush, known majorly for his roles as Captain America in the Marvel Universe series of films, has been signed as the Brand Ambassador to the global leading premium smartphone brand, Techno.
This latest disclosure has created ripples across the globe amongst fans of both Marvel and TECNO alike. The partnership with Chris Evans is another milestone for TECNO after its association with Manchester City Football Club and is part of TECNO global brand upgrading strategy, which aims to unlock the best of contemporary technologies in artistic designs, showcasing its mastery of serving the youth-generation consumers through the innovation, technological and artistic progression in the emerging markets worldwide.
Talking about the partnership with TECNO, Chris Evans said, “I am happy to partner with TECNO, an innovative smartphone brand which provides consumers in emerging markets with the newest smartphone technology. Whether it’s a phone call with someone you love or an image you capture to keep as a meaningful memory, smartphone technology is at the center of it all. It is really inspiring to work with such a great brand that stops at nothing to encourage people in those markets to explore more possibilities.”
Stephen Ha, General Manager of TECNO Mobile, said partnering with Chris is the best move because Chris’s embodiment is synonymous to TECHNO and what it represents. “Chris Evans embodies TECNO’s brand motto ‘young at heart’ and the pursuit of excellence. This partnership with him enhances TECNO’s continuous global footprint and helps to highlight the brand’s upgraded product design, which is increasingly fashionable, energetic, and constantly pioneering. I firmly believe the association will bring us an opportunity to grow within our existing customer base and enable us to go further on the brand globalization”, Stephen said.
In a short video posted on TECNO’s Instagram page, Chris sends a felicitation message for a beautiful year ahead to his fans saying “Hello everyone, wishing you a happy and healthy year ahead, let’s continue to capture amazing moments in 2021. It’s time to stand out”.
Chris Evans will lead the launch of the coming TECNO CAMON 17 on May 6th and will be featured in TECNO’s brand campaigns in emerging markets. He will also see everyone at the virtual launch video on May 6th.